You are in the: Small Business Computing Channelarrow View Sites +
Small Business Technology
» ECommerce-Guide | Small Business Computing | Webopedia | WinPlanet |  »Close
Enter a word for a definition... ...or choose a computer category.

   Term of the Day
   New Terms
   New Links
   Quick Reference
   Did You Know?
   Tech Support
   Webopedia Jobs
   About Us
   Link to Us

talk to us
   Submit a URL
   Suggest a Term
   Report an Error
Internet Lists
Internet News
Internet Resources
Linux/Open Source
Personal Technology
Small Business
Windows Technology
xSP Resources
Corporate Info
Tech Jobs
E-mail Offers
  Be a Commerce Partner

unique visitor
Last modified: Thursday, June 13, 2002 

When tracking the amount of traffic on a Web site, it refers to a person who visits a Web site more than once within a specified period of time. Software that tracks and counts Web site traffic can distinguish between visitors who only visit the site once and unique visitors who return to the site. Different from a site's hits or page views -- which are measured by the number of files that are requested from a site -- unique visitors are measured according to their unique IP addresses, which are like online fingerprints, and unique visitors are counted only once no matter how many times they visit the site. There are some ISPs that use Dynamic Host Configuration Protocol, such as AOL and cable modem providers, which use different IPs for every file requested, making one visitor look like many. In this case, a single IP address does not indicate a unique visitor.

E-mail this definition to a colleague

For pages about unique visitor . Also check out the following links!

Related Links

ClickZ Stats
Home page for ClickZ Stats, a reference desk site for Web marketers that provides statistics and Web marketing information.

Guaranteeing an Increase in Your Site Traffic
The most simple and affordable of traffic building strategies are surprisingly obvious to only a minority of webmasters around the world.

Software for Analyzing Your Web Site Traffic
Undoubtedly it's good to know how many people visit your site, and site analysis programs can tell you all this and much, much more.

Unconventional Wisdom: Traffic Is Overrated
According to Alexis Gutzman, one of the many factors considered a heavyweight in the profitability equation, web site traffic, is highly overrated.

related categories

Electronic Commerce

Online Advertising

Web Development

World Wide Web

related terms

baseband transmission




Web page

Web server

Give Us Your

unique visitor Products :

Top Store Offers:
Discount Office Items  2.30Unique tabbed edge makes it easy to peel the backing off these self adhesive name badges. Special paper adheres to most fabrics. Do not apply to vinyl...
Business-Supply  2.35Visitor; 3-1/2"x2-1/4"; Blue. Unique tabbed edge makes it easy to peel the backing off these self-adhesive name badges. Special paper adheres to most ...
Discount Office Supplies  3.12Unique tabbed edge makes it easy to peel off backing. Special paper adheres to most fabrics. Do not apply to vinyl, leather, suede, corduroy or silk.

Compare all matches:
0 Store Offers

JupiterWeb networks:

Search JupiterWeb:

Jupitermedia Corporation has two divisions:
Jupiterimages andJupiterWeb

Legal Notices, Licensing, Reprints, & Permissions, Privacy Policy.

Jupitermedia Corporate Info | Newsletters | Tech Jobs | Shopping | E-mail Offers